Welcome to FastPaddler Site

FastPaddler is a new e-commerce site for my company selling high-end composite paddles from Braca-Sport Corporation.  The site uses the popular Woocommerce plugin to operate an online store. Products pages are customized for a large variety of product options, making ordering simple for customers and easy to process on the backend.  

Welcome to Griswold Textile Print, Inc.

Griswold Textile Print, Inc. is a hand screened textile mill in Rhode Island. We are working with them on search optimization for their site to attract new clients. Many textile designers are unaware that the production facilities of an actual printed fabric mill are available to them. Griswold produces fabric for high end decorator showrooms […]

Converting an Ancient Map for Use as Background

Istockphoto has more than just typical stock photos of business people at work. This ancient map was the perfect backdrop for a site but it needed a little polishing to work.   First, we needed to reduce the contrast and saturation to let the map fade into the background. A couple of the seafaring sirens […]

Good User Interface for Internet Marketing

Good user interface is an art.  Creating an effective and rich message that is also clear and concise will enhance your visitors experience and facilitate completion of Calls-to-Action.  This interactive and visual site gives beautiful examples of how to arrange and deliver your message for optimal conversion and minimal frustration. Here is the site GoodUI. […]

There’s Good Traffic and Bad Traffic

Who is Suceptible to Site Hacking? Any website can be hacked so it’s important to manage risk by picking a platform that provides the level of security you require. Prevention of hacking is really important for any website and there are many ways to mitigate hacking.  WordPress, Drupal, and other open source codes are very susceptible […]