FastPaddler is a new e-commerce site for the company my husband and I operate.  We sell high-end composite paddles from Braca-Sport Corporation.  The site uses the popular Woocommerce plugin to operate an online store. Products pages are customized for a large variety of product options, making ordering simple for customers […]

Good user interface is an art.  Creating an effective and rich message that is also clear and concise will enhance your visitors experience and facilitate completion of Calls-to-Action.  This interactive and visual site gives beautiful examples of how to arrange and deliver your message for optimal conversion and minimal frustration. […]