Is it Smart to Yodle?

Not really. Well it can depend, for most of my clients we have spent time building up a better web presence.  Yodle, Yellow pages, all these services will mirror your site on a new domain with a phone number they can use to track incoming calls.  While it may seem great to gain usage of the domain CoffeeMaine.com for your Maine roaster shop, you won't actually [...]

2021-04-17T01:28:26-04:00Site Content|

What is Local Search?

If you want to be found locally you need to pay attention to the local search ecosystem.  It sounds simple but as this map below demonstrates it can be a bit complicated.  Google geographic search results are powered by local search and that means determining which of these paths are important for your segment.  In developing a search optimized site one of our goals is to [...]

2021-04-17T01:38:46-04:00Local Search|
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